A recent edition of Investment News had one of those front page advertisements that’s meant to look like the front cover of the magazine. The tag line was “Think 529 plans are small time? Top-producing advisors say THINK AGAIN”. This caught my eye because 529 plans sold by brokers are a pet peeve of mine. The advertisement (from Legg Mason) made it clear that there’s a lot of money to be made by selling 529 plans to unsuspecting people trying to save for college.
The reason I say “unsuspecting” is that there is no reason to pay a commission to an advisor for a 529. Every state except Washington (not sure what Washington is waiting for) has a no-load 529 program that can typically be applied for on-line. Most programs have age-based portfolios that automatically adjust risk as the child approaches college, so an advisor is not typically adding a lot of value by picking specific mutual funds. The main differences between 529 plans are due to the manager who administers the plan and whether the particular state gives a state tax deduction for residents participating in the plan. A tax deduction is something that should be seriously considered if it’s offered. 34 states offer some amount of deduction and 7 states don’t have state income tax anyway. Of course, California is one of the remaining 9 states that doesn’t offer a deduction.
There is no restriction on which state’s 529 plan you can invest in, so it comes down to which manager does the best job and has the lowest fees. I like the following:
California (Manager: Fidelity) – in particular, I like the age-based Index portfolios
Utah (Manager: Vanguard) - very low expenses
Alaska (Manager: T. Rowe Price) – age-based portfolios are a little more aggressive
Iowa (Manager: Vanguard) – very low expenses
Each of the above plans have low-costs, an easy application process with no application fee, and great underlying funds. Since a 529 plan is meant to be a “set it and forget it” type of investment, I see no reason to pay the commissions and extra expenses for a broker-sold plan, and there just seems to be something wrong when an investment company advertises how much money can be made off of “selling” 529 plans.

If my investment strategy was based in any way on what I think the market is going to do, I would have been out of the market a long time ago. Fortunately, that’s not the case because the market just keeps going up regardless of what I think it should be doing.
Since March 9, the S&P 500 is up 57%. The price move took a short vacation in June, but then got moving again in July and hasn’t really looked back. That’s an amazing move, and has happened despite the fact that unemployment keeps going up and earnings are way down. Most people recognize that the market doesn’t go straight up, and advisors, particularly those who didn’t trust the recovery initially, have been waiting for a significant pullback in order to jump on the train. For many investors and advisors, missing out on a significant recovery is almost as bad as losing money in a downturn. What’s happening is that everytime there is a small pullback, or even just a pause, investors who have been kicking themselves for not being in the market get worried that this may be the only pullback they get. Therefore, they put money into the market before prices have a chance to drop very much, which causes the pullback to end and the uphill march to continue. Below is a chart of the S&P 500 ETF (SPY) since early March, with the 50-day Moving Average and a Volume chart included.
What’s interesting is that the average volume is now about half what it was back in March. Stock prices are still going up, but volume is going down. Since prices only go up when there are more people wanting to buy at a particular price than want to sell, that means that investors are still not willing to take their profits. But that time is coming. I thought it would have happened quite a while ago, but what I think doesn’t seem to influence the market. What’s indisputable, however, is that this market has come back a long way in a very short amount of time. At this point, new investment in the market is probably “nervous investment”. Many investors who have waited to see if the recovery was real finally decide to get back in. If you’ve waited for a 50% recovery before finally venturing back into the market, imagine the feeling when a few big institutional investors decide to take some profits. This tends to create a chain reaction of selling that results in a significant pullback. The problem is that too many people have been expecting this pullback, and the market almost never behaves in such a way that the majority of analysts look smart.
So when will the pullback happen? As soon as the CNBC experts start to speculate that maybe we’re in the next sustained bull market and that there is no longer a risk of a big pullback. I don’t know the exact day, but I still expect it to be sooner rather than later.
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